Logo Concept:

 

My inspiration came from the packaging of a packet drink, enhancing the concept of a "Grab & Go" drink. A healthy and refreshing feel, targetting teenagers.  

 

Elements:

 

Slice of peach with its leaf attached to represent the freshness of the peach and the original flavor for the brand.  

 

A straw poked into the peach representing the uniqueness of this brand where there are no preservatives added to the product. The sweetness of the tea comes from the seasoned peaches, no additional sugar added. As if drinking directly from the peach. 

 

Tea leaves floating at the bottom of the peach, representing the fusion of both the tea and fruit.